#AbMontuBolega is a campaign initiated by Strepsils. Just like
when we have that irritating obstruction in our throat we are not able to speak
up and get uncomfortable similar is the feeling when our voice of concern is
suppressed or stopped from being converted into an action. There are also
many situations when we are unable to speak up. There are many such situations like
when you are traveling in a bus and find a person harassing or trying to molest
a fellow passenger then you want to speak out and take action but you stop
yourself from speaking out because you feel that you will be alone in that
fight and no one will come forward to support you. However the fact of the
situation remains that if we do not stand up for what we believe in or care
about then we are next in queue to face the same treatment. So nothing should deter
you from raising your voice and expressing your opinion and also mobilizing the
people in favor of collectively standing up against such issues.
There are many
occasions and situations when we try to voice our opinion but our opinions are
suppressed from being expressed. Many times we do not voice our opinions and
thoughts for the fear of being snubbed and made fun of. This fear should not
hinder us or stop us from voicing our thoughts or concerns. It is our right to
be heard and have a say in day to day life situations. It may be the workplace,
schools, canteens, hang out with friends.
Making our voice heard is a process that starts with having
an opinion and not succumb to pressure from parents, friends, group members or
at the office. We can make our voices heard by expressing it on http://www.abmontubolega.com/
This
is an important step to amplify our thoughts and concerns. By sharing our
thoughts here we are making ourselves heard. There is an option to share these
thoughts on Facebook (https://www.facebook.com/StrepsilsIndia
/ ) and Twitter
( https://twitter.com/StrepsilsIndia / ) as well. The result
is bringing together opinions of like minded people so that our voice is not
drowned by others. By online expression and sharing These opinions get louder
and louder till till they are heard by decision makers and those who matter. An
added benefit is that a lot of people are mobilized and are better prepared
when they face a similar situation. We see people
spitting on the road or throwing litter on the road. When we try to stop them a
possible reaction from them is that they try to argue with the person stopping
them or simply ignore the person. However when we post about such incidents
online on http://www.abmontubolega.com/
We make sure that we are heard. Our efforts are compounded by sharing
pictures of such incidents. Such contents creates public opinion and gets viral
very quickly thus bringing it to the notice of authorities and decision makers
thereby putting pressure on them to take action. That’s not all when we talk about
and share our concerns online along with proofs like snaps we are putting peer pressure
on the offenders to follow rules be it wearing helmets, not littering streets
or stop drinking and driving. So http://www.abmontubolega.com/
with its # AbMontuBolega campaign is empowering us to bring about a change
that we yearn for . It gives us the power and tool to make ourselves heard and
act according to our inner voice of what is right and never would it ever
be suppressed again.
#AbMontuBolega is about bringing a change in our society and day
to day situations .It is a campaign started by Strepsils and promoted through
the site http://www.abmontubolega.com/
It
is an empowering campaign that puts the power of being heard in the hands of
individuals like you and me. Let us raise our voices for what matters to us and
our society for a cleaner society and a better India #AbMontuBolega
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